Web Development

What is a Script?

A scripting language is an interpreted programming language that allows you to manipulate the functionalities of a computer system configured to provide the language interpreter with an environment and interface that determine its capabilities.

Scripts are also used to automatically enter form fields into a database and perform actions in an automated manner.

Domain Name and Web Hosting?

A domain name is the address of your website, for example www.mywebsite.com. This address works like a postal address. It tells computers and other devices where to find the site on servers so they can send and receive information.
A server is a device connected to the Internet that stores website files.

When you pay for web hosting service, you rent space on their hard drive so users around the world can access your site files and view it.

Web hosting is a storage space for your website. On this space you store your site files, corresponding to the layout, content, images, etc.

What is a Brochure Website?

A brochure website is generally a site whose sole purpose is to present a company's business and does not offer online transactions.

The concept of a brochure website is typically opposed to that of an e-commerce site. It usually contains only a few pages and has no interactivity. It presents products, a team, a project, etc. across different pages.

What is E-commerce?

E-commerce essentially encompasses commercial transactions conducted on the Internet using various types of devices (computers, tablets, smartphones, etc.).

On an e-commerce site, there must be a customer area where users can retrieve invoices, products with a shopping cart, a secure online payment system, etc. It is often built on a platform like Woocommerce or Prestashop.

What is a Landing Page?

A landing page is an advertising web page to which a user is directed after clicking on an online advertisement or commercial email link. The role of this page is to complement, confirm, or reinforce the initial offer. It is the page where a user arrives after clicking a link (from another site, a Google search or other search engine, a promotional link, an email link, etc.).
The landing page is a crucial element of campaigns because it determines whether prospects convert into customers.

Landing page optimization is sometimes overlooked or underestimated when implementing Internet marketing campaigns, which can heavily penalize campaign performance. For significant campaigns, the landing page should normally be subject to systematic testing.

Landing page optimization has become almost a discipline in its own right within digital marketing.

What is an SSL Certificate?

An SSL certificate is a data file that links an encryption key to the information of an organization or individual. When installed on a server, the certificate activates the padlock and "https" protocol (via port 443) in browsers to ensure a secure connection between the web server and the browser.

Generally, SSL is used to secure banking transactions, data transfer, and login information such as usernames and passwords. Recently, SSL has become the standard for securing social media site usage.

A site without an SSL certificate is no longer indexed by Google and doesn't appear in top search results, which is extremely damaging.

What are the Most Popular CMS Platforms?

A CMS (Content Management System) is content management software that allows you to create online content without going through HTML programming.

The CMS is generally installed on the hosting server and then allows you to create content through an article design interface accessible via the browser.

Many CMS platforms are available as open source, and the most well-known and widely used is undoubtedly WordPress. The two e-commerce CMS platforms that clearly dominate the market are Prestashop and Magento.

What is Web Accessibility?

Web accessibility generally refers to the issue of accessing Internet content for users with disabilities (visual, auditory, etc.).

In a broader sense, accessibility can also refer to the accessibility of Internet technologies to the general population and in particular access for economically disadvantaged populations worldwide.

In this context, web accessibility is an economic and social issue.

Web Browser and Search Engine?

A browser is software that displays web pages, while a search engine is a website that helps users find web pages from other websites.

The confusion arises from the display of a search engine homepage when a browser first opens. There are plenty of them: Google, Bing, Yandex, DuckDuckGo and many others.

What is a Static Website?

A static page does not mean a page without movement or animation, but rather a page displayed exactly as it was designed.

These pages can present any form of content, Flash animations, images, music, video, etc., but they are always presented in the same way.

They don't change, and that's why they are considered static.

What is a Dynamic Website?

Dynamic pages allow information to be presented in different ways depending on visitor interaction.

Pages are built "on the fly" through programming designed by the webmaster.
The content comes from a database based on criteria established by the user and is formatted in real time.

This is the case for example:

• An e-commerce site: presentation of articles by theme, color, price, etc.
• Blogs and forums where visitors can participate in site content.
• An update system.

Thus, a dynamic page is generated on demand and its content varies depending on the characteristics of the request (time, IP address of the requester's computer, form filled by the requester, etc.) which are only known at the time of consultation.

What is JavaScript Used For?

JavaScript is the scripting language (a piece of computer program) that allows you to make an HTML page dynamic by adding interactions with the user and helping them navigate.

Some examples: Show/hide text; Scroll through images; Create a slideshow.